AI Insights · Timothy · April 2025
Top 5 iOS Subscription Games Performance in the US - Q1 2025
Explore the performance trends of the top 5 subscription games on iOS in the US during Q1 2025, highlighting downloads and active user trends.
In the first quarter of 2025, the top subscription games on iOS in the United States showcased varying trends in downloads and active users, as reported by Sensor Tower.
Squid Game: Unleashed experienced a significant decline in weekly downloads, starting at around 619K at the beginning of January and dropping to approximately 9.1K by the end of March. Its weekly active users followed a similar downward trend, decreasing from about 591K to 182K over the same period.
For Too Hot To Handle 3 NETFLIX, weekly downloads fluctuated slightly, starting at 45.7K and ending at 16.4K. Active users saw a notable decrease, falling from 71K to just over 12K by the end of the quarter.
Storyteller maintained steady weekly downloads, starting at 18.7K and tapering to just under 8K. The active user base showed some fluctuation but ended the quarter stronger at 54.8K.
SpongeBob: Get Cooking had a stable performance with downloads starting at 12.6K and ending at 9.8K. Its active users remained robust, ending the quarter with a slight increase to 372K.
Lastly, Farming Simulator 23 NETFLIX showed a moderate variation in downloads, beginning at 11K and closing at 8K. Active users gradually increased, reaching 233K by the end of March.
These insights provide a snapshot of the subscription games market, with more detailed analysis available from Sensor Tower.
